Press Release Writing
How to Write a Press Release for Local News (and Get Regional Coverage)
Local news outlets have different priorities than national media. Learn how to write a press release that gets picked up...
Read articleThe blog covers AI-written releases, personalized journalist outreach, free syndication, HARO-style source opportunities, and the honest tradeoffs behind skipping traditional wire distribution.
The product philosophy in one place: why we stopped paying for press releases and built PitchBud instead.
How to frame a launch, write for readers, and give journalists a public source page worth linking to.
How to find the right humans, reference their actual work, and send from your own inbox with a clear ask.
What free discovery channels can do, what wire syndication cannot, and how to measure real pickup.
PitchBud is built around a simple premise: a launch should create a useful public source page and a reason for the right journalist to care. That means the blog is less about generic PR theory and more about the mechanics that actually move a story forward. You will find notes on writing a release with a clear angle, choosing proof points, turning founder quotes into something quotable, and avoiding the kind of vague launch language that makes reporters stop reading.
We also write about outreach operations: how to identify reporters by beat, how to reference a recent article without sounding fake, when a podcast or newsletter is a better fit than a traditional publication, and how to follow up without turning a good pitch into inbox noise.
31 articles published
Press Release Writing
Local news outlets have different priorities than national media. Learn how to write a press release that gets picked up...
Read articleJournalist Outreach
New startups and early-stage companies face unique challenges when pitching journalists. Learn proven strategies to land...
Read articleJournalist Relations
Learn how to find journalists by their specific beat to improve your press release outreach. A practical guide to target...
Read articlePress Release Writing
Nonprofit press releases need a different approach. Learn how to highlight impact, find aligned journalists, and secure...
Read articlePress Release Strategy
Your press release is published. Now comes the hard part: getting journalists to actually read and cover it. Here's a pr...
Read articlePitching & Outreach
Learn how to pitch journalists effectively without spending on distribution services. Practical strategies for founders...
Read articlePress Release Writing
B2B SaaS press releases need a different approach. Learn how to highlight real value, avoid jargon, and get journalists...
Read articlePress Release Writing
Service businesses face unique challenges when writing press releases. Learn how to craft announcements that highlight e...
Read articleJournalist Outreach
Learn how to find journalists who actually cover your beat, verify their credibility, and pitch them effectively. Avoid...
Read articlePress Release Writing
New to PR? Learn how to write a press release from scratch, even if you've never done it before. Step-by-step guide with...
Read articleJournalist Outreach
Learn the exact mistakes that kill journalist pitches—and the proven tactics that get your story in front of the right r...
Read articlePress Release Strategy
A dedicated newsroom is your hub for press releases, media assets, and story angles. Learn how to set one up and use it...
Read article