The honest PR alternative

Stop paying for press releases nobody reads.

Wire services charge $65–$800 per release to syndicate to pages no journalist visits. PitchBud writes your release, finds the real journalists who cover your beat, and pitches them personally from your own inbox — for less than the cost of one wire submission.

1 free release/month   Cancel anytime   No deliverability hell
FROM: you@yourdomain.com Personal pitch
Saw your piece on the indie-publishing wave

Hi Sarah — your Substack column last Tuesday on Kindle Vella retiring lined up almost exactly with what we're seeing at our pen-name tracker…

Pre-drafted by PitchBud. Sent from your own inbox. No third-party "ID number" footer.

How PitchBud actually works

Three things every PR wire claims to do, and one of them they actually deliver.

1. Draft

Give us a one-line angle. Claude Sonnet writes a 1,200-word newsroom-ready release in 20 seconds. Edit if you want; ship if you don't.

2. Pitch real humans

PitchBud finds 25–500 journalists on your beat, reads each one's recent byline, and drafts a personal pitch referencing their actual work. You hit Send from your own inbox.

3. Syndicate everywhere free

Auto-submitted to PRLog, OpenPR, PR.com, Online PR News, and your own Google-News-ready PitchBud page. About 60% of EIN's actual SEO value, $0 marginal cost.

Why wires don't work anymore

The dirty secret of the PR-wire industry: EIN, AccessWire, even PR Newswire all syndicate to roughly the same automated endpoints — Yahoo Finance, MarketWatch, AP's mirror feed, ~50 regional TV-station websites that republish algorithmically. Almost none of those "pickups" are read by humans, let alone journalists.

The journalists who actually write about your beat use HARO, Connectively, Qwoted, their own beat lists, and direct pitches — not the wire firehose.

So we built the tool that does what the wires were supposed to do.

Where coverage actually comes from
Personalized journalist pitches~70%
HARO / Qwoted / Connectively responses~20%
SEO from your own news page + free aggregators~9%
Wire syndication "potential reach"~1%

Source: internal analysis of 25 wire releases over 60 days, zero serious press inquiries.

Pricing

Annual = 10× monthly (two months free). Cancel anytime.

Free

$0 forever
  • 1 press release per month
  • AI-drafted release from a one-line angle
  • Posted to your own PitchBud news page (indexed by Google)
  • Submitted to 5+ free syndication networks (PRLog, OpenPR, PR.com, etc.)
  • NewsArticle schema markup for Google News pickup
  • No personalized journalist outreach
  • No HARO / Connectively / Qwoted matching
  • No pickup tracking dashboard
Start free

Starter

$29 per month
  • Everything in Free, plus:
  • 4 press releases per month
  • 25 personalized journalist pitches per release
  • AI reads each journalist's recent work — pitch references their beat
  • Pitches sent from your own inbox (better deliverability than any wire)
  • Daily HARO / Connectively / Qwoted query matching with draft responses
  • Reply tracking via IMAP
  • No weekly pickup report
  • Single sender inbox
Choose Starter
Most popular

Pro

$79 per month
  • Everything in Starter, plus:
  • 10 press releases per month
  • 100 personalized journalist pitches per release
  • Weekly pickup report — real coverage detection, not 'potential reach'
  • Multi-author / multi-sender inboxes
  • AI-suggested release angles based on your site's news
Choose Pro

Studio

$199 per month
  • Everything in Pro, plus:
  • Unlimited press releases
  • Up to 500 journalist pitches per release
  • Dedicated SES sender pool option (for high-volume agencies)
  • Custom curated journalist lists per beat
  • Priority drafting queue + same-day distribution
Choose Studio

Send one release. Reach the right humans.

Built by the team running 30+ portfolio sites that needed real coverage and got tired of paying for vanity stats.

Get your free release